According to the People's Committee of Luc Hanh Commune, this year the output of custard apple is estimated at over 500 tonnes, the price at the beginning of the crop is VND45,000 per kg, the average price of the whole crop is about VND22,000 per kg.

Luc Hanh custard apple is famous for its sweet, soft taste, creamy white flesh, and black seeds. In 2020, Luc Hanh custard apple was registered for OCOP products, granted trademark registration by the National Office of Intellectual Property. This is a condition for the local custard apple to be promoted, introduced and increased competitiveness in the market to help farmers gradually develop their economy and get rich from growing custard apple.

Luc Hanh custard apple after harvesting.

Traders both inside and outside the provinces such as Phu Tho, Yen Bai, Thai Nguyen and Ha Giang come to buy na Luc Hanh (Yen Son).

Luc Hanh custard apples (Yen Son) are labeled with OCOP quality.

A group of Japanese tourists experience the harvest of custard apples at Lang Tra Village, Luc Hanh Commune.

Do Khac Hoat's family in Minh Khai Village, Luc Hanh Commune (Yen Son) planted 700 custard apple trees on an area of 1 hectare. This year he harvested 8 tonnes of fruit, with an estimated income of over VND210 million.

The joy of Do Khac Hoat in Minh Khai Village, Luc Hanh Commune (Yen Son) after harvesting custard apple.